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The following articles appeared in Foundation Focus, the quarterly newsletter of the St. Joseph Health System — Sonoma County.

“Three Things to Do BEFORE You Write,” originally published in the February 2003 issue of SMART WRITING!, was reprinted in the April 2003 edition of Peter Bowerman’s online newsletter, THE WELL-FED E-PUB. Peter is one of the top freelance copywriters in the country, and the author of one of the best how-to books in the industry, The Well-Fed Writer.

SwanShadow principal Michael Rankins is a staff reviewer for the popular Web site DVD Verdict, with more than 100 full-length critical essays to his credit. Just in time for the scariest night of the year, Michael wrote a special humor feature for DVD Verdict entitled, Was This SUPPOSED to Be Frightening?: Ten Unintentionally Horrifying Moments From Non-Horror Films. Trick or treat? You decide.

Michael was formerly the regular film columnist for the online publication Fine Arts Magazine. Here’s a sampling of Michael’s insightful reviews for Fine Arts:

Need dazzling, compelling, in-depth feature articles for your publication? SwanShadow writes it all. Let’s discuss some ideas.

E-mail Michael Rankins or call SwanShadow Communications at 707-585-8224.

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